The gold standard for campaign management

Caria is the universal buying portal for the UK and Irish ad industry.

Caria connects the linear, BVoD and addressable TV ecosystem from media agencies to broadcasters, ad agencies to advertisers.

Help Centre

BOOKINGS

Streamlined BVoD, addressable TV and cinema bookings

By centralising campaign management processes in a single platform, time and costs are saved for all. Agencies save time managing bookings and creative workflows. Media owners save time fulfilling campaign requests through a streamlined process.

COPY INSTRUCTIONS

Agencies and media owners work from the same media plans

Both agencies and media owners can relax, knowing that their bookings are received with the shared and correct instructions — helping avoid confusion and errors.

INTEGRATIONS

Automate workflows across systems

With flexible integrations with platforms like Mediaocean, Adalyser, Techedge and Landmark — Caria fits into the ad workflow - streamlining media buying and helping to avoid errors.

CAMPAIGN DATA

Ad performance data

Agencies and media owners get peace-of-mind from knowing that bookings and copy instructions have been accurately delivered and can rely on our comprehensive airtime data which is integrated with reporting systems.

Connecting up the UK and Irish ad ecosystem

At Sky we’re always keen to push boundaries. The automation that Caria provides to our business is highly beneficial to both us and our customers. We’re looking to extend this further as we continue to expand our business.
Martin Leach
Director of Operations, Sky
Caria is a key, trusted industry partner for us; the systems and services we contract and run with them fundamentally underpin essential industry workflows. As the industry evolves we’re working with our stakeholders and Caria to extend these further into the non-linear digital area.
Chris Mundy
Managing Director (2008-2020), Clearcast
Channel 4 has worked constructively with Peach Media for many years. Their knowledge of the business and ability to work efficiently and effectively with both agencies and media owners has been a huge part of the success of Caria. We are delighted to see Caria starting to provide our digital teams with the benefits the linear teams have enjoyed for years.
Kim Wakes
Traffic Manager, Channel 4

Caria by the numbers

19+

Years streamlining campaigns

£4bn

Of booking value transacted per year

1bn+

Spots each year

3000+

Users

A single portal for agencies and media owners

For agencies

Unified portal for booking Converged TV

Easily manage TV, BVoD and Cinema booking and administration through a single portal
Seamlessly access the media owner ad market
Prioritise production workflows

Streamlined version control with data auditing

Manage booking TV spots efficiently
Effortlessly conduct data audits
Simple communication with sales = less time spent on admin

Centralised automation

Integrations with creative workflows and booking and finance systems APIs which offer data ingestion and extraction

Comprehensive spend reporting and spot schedule tracking:

Generate spend reports and track return path campaign data
Support agency deal-tracking and campaign management processes

Agency integrations

Campaign management and reporting integrations
Enables significant time and cost savings

For media owners

Unified portal for managing Converged TV bookings

A single portal to manage TV and BVoD bookings
Standardised industry format and workflow with Caria ID
Access to the media agency market

Automation based on agency data

Save time with efficient centralised automation
Simplify workflow when reporting data to agencies and advertisers

Booking process control

Manage booking process and its evolutions
Align agencies with media owner guidelines for a streamlined approach

Manages integrations

Integrate trade, schedule and creative delivery data with your sell-side tools
Gain significant time and cost savings

Cookie policy

The gold standard for campaign management